![]() It consumes less time and attention, making it easier to get through a greater amount of tedious but important tasks, and to keep in touch with more family and friends throughout the day - especially those who may live in other time zones or have different lifestyles and schedules. ![]() Messaging is less disruptive than a phone call. Smartphones, and the more recent explosion of social media apps with their own messaging services, have made text-based messaging the preferred method of communication for many people. As technology and online customer experiences continue to advance, people’s expectations for their online interactions with businesses keep rising as well.
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